A Linkedin profile appeals to most businesses in most verticals. Whether your business should list on Instagram’s directory depends on the industry of the company and what type of product or service they offer. Businesses may or may not want to spend the time to create an user profile on Instagram. It is free, but is a platform that has strong visual appeal and is not ideal for all businesses. Instagram is the ideal platform for brands that have an unique product that can be showcased through strong imagery. It’s free to post a business on the site, and the millions of unique US visitors is more than enough volume to justify creating or claiming a business’ presence.
Vendasta uses the information you provide to us to contact you about our relevant content, products, and services. If businesses have the time (and $$) to add their local listing information on all of them, then that’s great!
For the online business directory portion of the site specifically, it takes a few clicks to get through to the yellow pages portion. If a listing shows up on both the yellow pages side and the main page when searching the business tab, creating a business listing on here can be a good option. Since you can register for a free business listing, it is a good idea to take advantage of that—over two million users in the US are using it for local search. Depending on the type of company and product or service offered, businesses likely want to spend the time to create a profile on Linkedin. Creating a listing is free, and potential applicants and vendors alike can find businesses here. My advice would be to go on the site and look around for similar businesses. If competitors are on there, businesses should likely follow suit and make a profile.
directory portion of Biz Journalsis a part of their website where businesses can create a listing in their online business directory and consumers can leave reviews about their experiences with local businesses. Since YellowPages is free, it wouldn’t hurt to ensure a business’s local listing information is up to date and claim the free basic business listing on their online business directory.
YellowPages attracts a high volume of US local search users in to make it worth the time it takes to get a free account. Depending on what you get for an enhanced listing, you may want to scope out the prices if it is an online business directory that a lot of local search customers in the area are using. Houzz is one of the most popular home renovation websites and is an one-stop destination for homeowners to get ideas, information and find contractors to do the work on their home. If a business can get a free listing for a reputable site, it will help boost online visibility and ranking in search engines. Houzz is a website for all things related to homes that features an online community and online business directory for businesses with related services such as contractors, interior designers and architects.
Users can check contact details and hours as well as read and write reviews about local businesses. The site has a global reach with 30 online business directories across several countries worldwide. SalesSpider has nearly 5 million visitors per month looking for local products and services and over 67 million business listings posted in their directory. While their UI isn’t the most user-friendly, the site does do a good job of connecting consumers to businesses. They have a directory and marketplace tab to showcase businesses as well as ads for specific products and services. MerchantCircle is a service that helps small businesses network with other local businesses and reach local customers through free marketing tools and social media features.
Yellowbook is an online business directory where users can look up local businesses, perform people searches or conduct a reverse lookup. The site claims to have 20+ million listings in their local directory.
Yellowbook, Yellowbook 360 and Beyond Yellow are now a part of hibu Inc. Customers can search their online business directory as well as people directory and leave reviews for businesses. DexKnows in an online business directory where users search local business listings to find businesses through product and service categories, directions, websites, discounts and more. DexKnows and Superpages are a part of other DexMedia Group Inc. A business listing can include basic business details, as well as rich media like photos and videos, as well as customer reviews. Similar to other social media sites, just because businesses didn’t create a listing for their own site doesn’t mean that customers aren’t talking about or reviewing the business. It is great for businesses to know who has been “checking in” to understand their loyal customer base that is happy to tell the world where they eat/shop/go to the dentist, etc.
It may be wise to pick the directories that offer the greatest return on time. The greater your Domain Authority, the more likely you are to have a higher rank and stronger traffic. If an online business directory has a low to moderate domain authority like the example above, it means that the online business directory probably has a lower rank and not as much traffic. Cityfos is a local listing site featuring local services, businesses, contractors, products and other categories. Users can search the directory by businesses, cities, coupons and schools. Cylex is an online business directory with an aim to connect companies and customers.
Users can follow a company through updates or posts, and customers can post reviews about their experience with a business on Facebook. Because it is widely recognized as the most robust social network and has the largest user base, reviews and feedback on Facebook are essential content for local businesses. Once everything is up and running, the final step – actually this is a step you’ll do every day for the whole life of your business 🙂 – is maintaining your business. This includes taking care of technical aspects, such as working out any bugs on the site. It also includes continuing to manage the company inventory, make decisions about new and discontinued products, and providing customer service that will keep customers coming back for more. Finally, this will require you to market using techniques such as promotions, sales, emails, and more so that your business continues in its success.